Monday, December 30, 2013

Receptiveness to Healthcare Personalization and Sharing Personal Health Information

According to a survey from Intel, more than 70 percent of respondents are receptive to using toilet sensors, prescription bottle sensors or swallowed monitors to collect ongoing and actionable personal health data. Sixty-six percent of people prefer a personalized healthcare regimen designed specifically for them based on their genetic profile or biology. And 53 percent of those surveyed said they would trust a test they personally administered as much or more than if it came from a doctor. The survey revealed an overwhelming majority of people (84 percent) globally would anonymously share their personal health information, such as lab results, if it could lower medication costs or overall cost to the healthcare system. A higher percentage of people said they are more willing to share their health records (47 percent) than their phone records (38 percent) or banking information (30 percent) to aid innovation. Source: Intel

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